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Director of Marketing & Sales

Job Title: Director of Marketing & Sales
Contract Type: Permanent
Location: Bangkok, Thailand
Industry:
Salary: Negotiable
Start Date: ASAP
Reference: 30397_1537776520
Contact Name: Matthew Zavadil
Contact Email: matt.z@criterionasia.com
Job Published: September 24, 2018 15:08

Job Description

 

The Director of Marketing & Sales will be responsible for creating & driving execution of a comprehensive Marketing & Sales strategy for this Next Generation Learning Experience start-up.

The ideal candidate is a well-rounded Marketing professional with demonstrated strategic marketing experience, ideally in the Education Services space. Additional qualities of the Director of Marketing & Sales include:
  • Understanding of & excited by how Education Delivery is transforming, moving online and being driven by technology
  • Exceptional Communication skills, interacting with both Thai and foreign parents & students, teachers, business partners, other educational institutions
  • Extroverted and enjoys working in a fast-paced, technology innovation environment
* This position is for Thai Nationals *

Key Responsibilities | Deliverables
  • Develop the 360 Degree Marketing Strategy for the flagship Learning Delivery Center
  • Drive implementation of the Integrated Multi-channel Marketing Strategy - including Digital & Traditional Campaigns | Events | 'Open House' Days | Performance Marketing | Social Media Marketing | Public Relations | Booths at Educational Fairs, EduTech Conventions
  • Stay current on trends in leading edge learning delivery modalities and incorporate continuous competitive environment analysis & feedback
  • Manage Social Media presence and direct programs to grow social media reputation and recognition
  • Manage & Coach internal Marketing & Sales Teams | Manage external Marketing Agencies & Consultants
Education
  • MBA (preferred) or Bachelor Degree in Marketing | Business | Related Discipline
Experience | Qualifications
  • 4+ years experience in the following: Marketing, Digital Marketing, Related Segment
  • Well-rounded Traditional & Digital Marketing capabilities
  • Proven success as Marketing Manager in Educational Services
  • Motivates cross functional individuals and teams
  • Excellent oral and written communication skills | English & Thai
About our Company

A next-generation Education-delivery venture based in Bangkok that aims to bring high-quality affordable education to secondary students in Asia by facilitating content from accredited institutions around the world (instructional component), and diverting those resources otherwise spent on teachers/classrooms into high-tech learning centers (applied/experiential component), that combines a Makerspace environment (Robotics, VR | AR), with a fully fitted science lab, and a creative computer arts space that teaches coding, 3D modeling, production, graphic design, and other 21st century job skills.

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